As we swing into the holiday season, it’s common for an overpowering sense of giving to sweep over us, whether we’re shopping for gifts or appreciating life’s blessings. It’s a great time to reflect on the things that bring us joy, but for home care agency owners, it’s also a good time to appreciate something that brings both joy and consternation – your agency’s online reputation.
For many business owners, it can be difficult to open up and allow your company, yourself, and your employees to be scrutinized by the public; some may even try to avoid reviews altogether. But it’s important to understand just how essential having a strong reputation is for your agency, and why you should be thankful for it, even when you get less than five stars.
Consumers are turning to review sites to research local businesses more than ever before, and those reviews make an impact. Recent surveys show that 84% of consumers trust online reviews as much as personal recommendations, and 74% report that positive reviews make them trust a business more. Additionally, according to the 2016 Home Care Benchmarking Study from Home Care Pulse, reputation is one of the top five reasons why consumers choose to work with an agency.
Your reputation is one of your agency’s greatest assets, so it’s important not to hide from it, but be thankful for it and encourage happy clients to contribute.
Click here to learn how to build a solid reputation for your agency.
Ring in the New Year with Online Home Care Sales Training!
Start 2018 out on a profitable note with our online home care sales training class. This new course from expert home care sales coach, Shelle Womble, allows your team to receive valuable training on how to grow your business. With over 25 years of experience in home care sales, Shelle has held roles as District Regional Manager of a single unit agency, Director of Operations/General Manager for 50 branch locations in 11 states, and National Sales Director for a large home care franchise.
With our online training course, participants receive small-group, interactive sales training like no other without ever leaving the office. We have just a few spaces left for our January session! Click here to learn more and reserve your spot today!
Celebrating 10 Amazing Years of MOST!
This month our award-winning MOST home care marketing program celebrates its 10th anniversary of providing results-driven, affordable, home care marketing and sales solutions. MOST stands for Marketing, Operations, & Sales Tools, and for the last decade, these tools have helped home care agencies across the country connect with decision makers and grow their businesses. But don’t take our word for it! Check out the stats instead:
- 55% of MOST clients are still clients after 1½ years with the program.
- 20% of MOST clients are still with the program after 4½ years.
- Our first two clients have been with MOST for 10 years!
Click here to see what our clients have to say about the MOST program!
Want to learn how you can be part of this exclusive, award-winning program? Visit mostforyourmarketing.com today to learn more!
Will We See You at the DecisionHealth Private Duty Conference?
The corecubed team is excited to celebrate the 20th anniversary of DecisionHealth’s Private Duty National Conference & Expo next week! Not only will we be an exhibitor at the conference, but DecisionHealth will also be acknowledging Merrily Orsini, President/CEO of corecubed, during their awards luncheon as one of their awards judges and original conference speakers.
Make sure to stop by the corecubed booth in the exhibitor hall and register to win some awesome prizes! While you're there, chat with our home care marketing and sales experts about our award-winning services that will help your agency get the results you’ve been looking for.
Click here to learn more about DecisionHealth’s Private Duty National Conference & Expo and register.
Prepare for the "Holiday Reality Check!"
It’s a common experience – after spending time with senior loved ones around the winter holidays, family members are hit with the sudden realization that Mom and Dad need some help at home. But did you know that this “reality check” isn’t limited to Christmastime? Spikes in searches for home care occur after ALL holidays, including Easter, Independence Day, and Thanksgiving.
Click here to learn more about this phenomenon and how corecubed can help your home care agency prepare for the rush during the holiday season.
Need help ensuring you're building a bounty of good reviews? corecubed has the aging care marketing expertise you need. Contact us here for a quote, or call us at 800.370.6580 x1. You can also drop us an email at firstname.lastname@example.org.
Visit corecubed.com to read more about our team and our services, products, and thoughts.
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